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Immersive Valentino Pop-Up Comes To South Coast Plaza

By: Lindsay Garbacik By: Lindsay Garbacik | May 6, 2022 | Style & Beauty

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Still dreaming about that bright Valentino pink from Sebastain Stan’s eye-catching Met Gala look?

We are too. Luckily, Valentino Garavani is holding a limited-time pop-up event at Jewel Court in the South Coast Plaza from Monday, May 2 to Friday, May 13. The pop-up is inspired by the brand’s recent Rendez-Vous campaign video starring Zendaya, filmed at the Warner Bros Studios in Los Angeles.

See Also: Maluma and Emily Ratajkowski Go Medusa in Versace Eyewear Campaign

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Guests are greeted with an interactive 360 degree photo booth, ideal for capturing that Instagram-worthy snap. Inside the booth, there is a central pedestal and selfie-perfect lighting piped throughout the structure. The space has an LED wall for that futuristic feel, and to display videos and images from Zendaya’s campaign with the brand.

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Also unique to the pop-up is a 3D augmented reality option for trying out new Valentino accessories. Guests can scan a code with their phones and experience a virtual fitting with the products.

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On the exterior, there is clear shelving displaying an array of Valentino’s latest studded accessories. Specific styles include the Valentino Garavani Roman Stud, the Valentino Garavani One Stud, the Valentino Garavani Loco and the Valentino Garavani Stud Sign. ValentinoOC5.jpg

Seamlessly transitioning from day to night and indoors to outdoors is the ultimate goal of the Rendez-Vous Spring/Summer 2022 collection. Its wearer should feel confident and comfortable as they maneuver each day decked in Valentino. This specific collection aims to blur the lines between couture and ready-to-wear.

ValentinoOC6.jpgStep into the immersive world of Valentino at South Coast Plaza before the pop-up disappears!



Tags: shopping events luxury fashion luxury style luxury web-og pop-up valentino Lindsay Garbacik spring 2022 Apple News luxury shopping

Photography by: Valentino